Tag Archives: Marketing

What The Rise And Stall Of Pokemon Go Can Teach Creative Marketers | Co.Create | creativity + culture + commerce

Tham Khai Meng, Ogilvy & Mather’s worldwide chief creative officer, explores an innovative trend that can help marketers think outside of the marketing box. Source: What The Rise And Stall Of Pokemon Go Can Teach Creative Marketers | Co.Create | creativity + culture + commerce

Vibrant murals transform this Virginia city into a giant art gallery

Part of a revitalization program in Crystal City, VA public art has transformed city buildings into a “giant art gallery”. This kind of initiative can be included with future public events. Art Walls, CEO and president of the Crystal City Business Improvement District (CCBID) Angie Fox said, “We were looking at ways to shift perceptions, and in our world, concrete is canvas. We can infuse art into the fabric of Crystal City so that you experience it as you walk around. Whether you’re into art or not, certainly… Read More →

The 5 P’s of Event Planning

The 5 P’s are a marketing concept that are given a new spin in this article from DerryBerry PR firm: Practicalities, pre-planning, promoting, pertinence & polish Source: The 5 P’s of Event Planning | For The Record